Trela – Industrial crisis management

Context

In the heat of August, with temperatures over 40°C, and following a breakdown in the ventilation system, a fire broke out in a factory. The industrial site produces various chemical products for the fine perfumery, detergent and lubrication markets. Rapidly, the fire became uncontrollable. Toxic chemicals began to escape. A regional crisis unit was set up and the Prefect launched a crisis management operation.
Solution
On a national level, a location-based SMS was immediately triggered by the Prefecture in surrounding regions to all citizens exposed to the risk using FR-Alert. On a local level, the mayors of the affected cities decided to refine the instructions for the inhabitants closer to the plant and sent 3 messages using Trela:
- The 1st one targeting the people living less than 5 km away instructing strict confinement,
- The 2nd one to a buffer zone to ask them not to go near the plant,
- The 3rd one to a predefined group of parents to ask them not to approach the schools until the end of the alert
With Trela, we support mayors, presidents of inter-municipalities and managers of critical infrastructures in the exercise of their competences in the face of risks to effectively complement the crisis management of the government which has FR-Alert.
”Charlotte Thomas
Trela director
Get started with Intersec
.png)
We help telcos and public authorities embrace the digital revolution as we believe data transform the way our customers work.
Let us answer your questions and explain how we can help.
use case listing
Telco data monetization
Digital customer journey
Digital customer journey
Leveraging smart segmentation, contextual insights, AI-based predictions, and workflow automation, telcos can create impactful marketing campaigns and offer stellar experiences to their subscriber customer base.
Location-based advertising
Location-based advertising
In a cookieless world, telcos provide a hyper-targeted marketing reach via high-engagement channels, allowing brands to reach customers in a personalized and contextualized way the instant they enter a defined area.
Geoanalytics and TV-statistics
Geoanalytics and TV-statistics
Thanks to a 360° view of their subscribers through a digital twin of their database, telcos own datasets of rich insights and anonymized mobility patterns to develop sophisticated barometers, statistics, studies, and reports.
Subscribe to our newsletter
Some of our prestigious clients







.webp)


.webp)




















